Cyber communication is probably the closest the business world has come to developing the perfect commercial and trading environment. In the cyber environment goods are displayed at minimal cost 24 hours a day and reach tens of millions of people worldwide.

Products can be displayed to their full advantage and can be described in convincing detail. Purchases can be made and money transferred safely at the click of a button. And the retailer can update every aspect of his/her catalogue effortlessly at an extremely low cost.

An independent research report projected a further increase in the total spend on online retail goods, of R514 million in 2005, in South Africa. This expected growth of approximately 20% in 2006 continues the growth trend of the preceding year.

Telkom's CyberTrade.
Telkom's CyberTrade will enable you to take maximum advantage of e-trading and business-to-business communications.

Using the Internet Protocol (IP)-based transport mechanism, CyberTrade guarantees performance and security levels, as well as offering service qualities such as delivery assurance and audited customer activities that are not typically available on the Internet.

CyberTrade offers a number of advantages that sets it apart from an ordinary e-business environment:

• Commerce-enabled and non-commerce-enabled sites; =
• EDI and forms-based Electronic Data Interchange (EDI) - the standard mechanism used for buying and selling over the Internet;
• Merchants that offer goods for sale, such as electronic catalogues, store-fronts and shopping malls.

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